We believe that small businesses and mindful organisations have the power to bring positive change to the world. For this reason, Filière M gave itself the mission to accompany them through the process. For us, design is a powerful lever serving brands. Paired with a fine strategy, brands connect more easily with people and can transform the market.
Our holistic approach allows us to thoughtfully deploy your brand:
To understand your project appropriately, we want to learn as much as possible about you, your values and your goals to shed light on your true nature.
We then position our reflection through rigorous research and analysis.
We explore different creative paths and discuss them with you. Here is where we create beautiful things and where magic is brought to life.
We develop communication tools for each context of use. We ensure that your brand’s evolution follows a logic and efficient approach.
Behind Filière M
Hello! I’m Mélanie, the woman behind Filière M. I am a strategist and brand designer, fuelled by human connexions and creativity.
My career started off as an interior designer, working mainly in the restaurant and hotel areas. My sensitivity regarding images and words drove me to accomplish a degree in graphic design in Quebec and France.
My years creating as a freelancer, in an agency and within a large sports’ company allowed me to take part and elaborate concepts and strategies for multiple and various accounts. As a farmer’s daughter, I feel emotionally tied to local products.” To accompany passionate entrepreneurs who wish to make the world a better place is my daily motivation.